Index.hu promotes Facebook engagement alongside advertising for an unspecified product, as of 2025/09/13.
The Hungarian news portal Index.hu integrates social media promotion with commercial advertising within its content delivery. A dedicated section encourages readers to follow Index.hu’s official Facebook page, featuring a call to action: “I follow you!” This is positioned directly below an advertisement-linked to “pos=1&_psq=rossi&_ss=e&_v=1.0”-for a product or service, suggesting a combined strategy to increase both direct sales and social media reach.
Index.hu’s use of Facebook’s JavaScript SDK and facebook Pixel indicates a data-driven approach to audience engagement and ad targeting. The site’s code initializes Facebook with app ID ‘330827937019153’ and implements pixel ID ‘551982981568628’ for tracking conversions and user behavior. These tools allow Index.hu to refine its advertising campaigns and tailor content to user preferences, a common practice among online publishers seeking to maximize revenue and audience interaction.
