Media executive Jon ‍Otto will join BBC Studios as a⁣ senior vice president of ad sales in North America. He will oversee ​direct media sales,sponsorships,and branded content for BBC Studios ​and‌ BBC.com throughout ⁤the United‍ States and Canada.

Otto will be based in New York and report⁤ to James ​Wildbore, senior vice ‌president and general manager of ad ⁢sales globally.

“Jon is a dynamic leader with a ‌proven track record of building ​high-performing teams and delivering innovative solutions for‌ partners,” Wildbore stated. His deep understanding of the media landscape and passion for storytelling make him the ideal ⁤person to ⁣lead⁤ our ad sales business into its next ⁤chapter.

Otto expressed⁣ his enthusiasm,stating that ‍joining BBC Studios presents an amazing chance to connect one of the world’s most respected media ‌brands with⁣ the⁤ evolving needs of marketers.‍ He plans to build upon the existing foundation in North America, forging partnerships and campaigns that reflect the BBC’s commitment to premium storytelling, ‍its audience, and its journalism.

Prior to this appointment,‌ Otto served as the SVP ‍of client⁢ partnerships and⁤ general manager of Axios ⁢Live. ‍There, he led the advertising and ‍sponsorships division and drove growth within​ the company’s live events business.

Before Axios Live, ⁢Otto held the position of chief interaction⁢ officer,​ ad sales at Crain Communications. His career also includes roles at ​Politico, BCW Global,⁣ and American Honda Motor Co.

The media landscape continues ⁣to evolve, with a growing emphasis on branded content and direct-to-consumer advertising. BBC Studios’‌ move to bolster its ad sales team reflects this trend, positioning the company for continued success in ⁤a competitive market.

Frequently Asked Questions

• What is Jon⁤ Otto’s new role at BBC Studios?

  jon Otto ​is ‍the new ⁢Senior Vice President of Ad Sales in North America,overseeing ⁢ad sales,sponsorships,and ‍branded content.

• Who will⁢ Otto report to?

  Otto will‍ report to James ⁣Wildbore, senior vice president and general​ manager of ad sales globally.

• Where will Otto be based?

  Otto will be based in ⁢New york.

• what was otto’s‍ previous ⁤role?

  Otto previously served as SVP of client partnerships ‌and general manager of Axios Live.

• What⁢ did James Wildbore say about Otto?

  wildbore described Otto ⁢as a dynamic leader with a ​proven track record ‍and a ​passion for storytelling.

Disclaimer: This article reports on personnel‌ changes within the media industry. It does not provide⁤ financial or legal advice.