Google Search Central Ceases Activity on X, Shifts Focus to LinkedIn and Blog for Updates
Google Search Central has officially discontinued its presence on X, formerly Twitter, redirecting its community engagement to LinkedIn and its official Search blog. The move signifies a strategic shift in how google communicates vital information to website owners and the broader SEO community.
The official Google Search central accounts will continue to provide updates and engage with the community on LinkedIn, specifically via their showcase page, and through the Google Search blog.This ensures that site owners and interested parties can still access the latest news, best practices, and announcements directly from Google.
Danny Sullivan, a prominent figure in the search industry and a key communicator for Google Search, has updated his professional title on LinkedIn to “Director within Google Search.” This change reflects his ongoing role in shaping and communicating Google’s search initiatives.
Sullivan has also shared this transition on the Bluesky platform, informing users of the account closures and directing them to the new primary channels for information. The posts emphasize the continued availability of crucial site owner information and the latest search updates through the designated LinkedIn showcase page and the Google Search blog.
The decision to consolidate communication channels aims to streamline information dissemination and foster a more focused environment for engaging with the site owner community.
