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Concacaf Gold Cup 2025: Sponsorship Revenue Surges Ahead of FIFA World Cup
soccer interest in North America as the 2025 Gold Cup kicks off,boasting a 175% surge in sponsorship revenue.">

As the 2026 FIFA World Cup approaches, the Confederation of North, Central America and Caribbean Association Football (Concacaf) is capitalizing on the growing commercial appeal of soccer in North America. The 2025 Gold Cup, Concacaf’s premier national team tournament, is underway, showcasing this heightened interest.
Gold Cup 2025: A Preview of World Cup Venues
The 16-team Gold Cup, which began on June 14 and continues through July 6, is being held in 13 U.S. stadiums and one Canadian stadium. The opening match between Mexico and the Dominican Republic took place at SoFi Stadium in California, while the final is scheduled for NRG Stadium