WWE Reportedly Planning Major Show in Mexico Amidst Market Domination Push
World Wrestling Entertainment (WWE) is reportedly intensifying its efforts to dominate the Mexican professional wrestling market, fueled by its recent acquisition of AAA. The company is allegedly planning a significant event in Mexico, signaling an aggressive move to capture a larger share of the wrestling audience south of the border.
Details Emerge of Potential Cody Rhodes Headliner
Details surrounding the planned show are expected to be released soon, with indications pointing towards former Undisputed WWE Champion Cody Rhodes headlining the event. This move underscores WWE’s commitment to bringing top-tier talent to the Mexican audience.
Financial Hurdles and Market Strategy
Unlike some cities that offer financial incentives to host WWE events, the Mexican government is not expected to provide such support. This presents a unique challenge for WWE, as it would need to shoulder the full costs of hosting a premium Live Event (PLE). Past experiences with “Raw” and “SmackDown” shows in Mexico have reportedly resulted in financial losses for WWE. Despite these challenges, the company seems resolute to proceed with a PLE in Mexico, driven by its desire to increase its market share.
WWE wants to have a greater piece of the Mexican market.
Potential WWE vs. AAA Showdown
Speculation is growing about a potential WWE versus AAA PLE, which could be a major draw for fans. This event could showcase talent from both organizations, creating a unique and compelling wrestling spectacle.
Strategic Pricing and Competitive Edge
To ensure the success of its events in mexico, WWE may consider reducing ticket prices. This strategy could not only attract a larger audience but also possibly undermine its main rival, All Elite Wrestling (AEW), and their Mexican partner, CMLL.
Ego and Expansion: More Than Just Business?
WWE’s ambition to expand into the Mexican market may be driven by more than just financial considerations. Some reports suggest that “ego” also plays a role in the company’s decision-making process. The acquisition of AAA has already led to the announcement of a co-branded show, Worlds Collide, scheduled for June 7. This event will feature stars from WWE’s main roster, “NXT,” and AAA, showcasing a diverse range of talent.
AAA’s Response and AEW’s Entry
In response, AAA will host Triplemania Regia III the following week, featuring wrestlers from WWE, TNA Wrestling, and the Mexican promotion itself. This event is strategically timed just days before AEW’s Grand Slam Mexico,marking AEW’s debut show in the country.