Fiat Considering a Return to Ultra-Affordable Car with Ecobasic concept
PARIS - Fiat is reportedly exploring the possibility of reviving the Ecobasic, a no-frills, budget-friendly car concept originally developed in the early 2000s, as a potential counter to rising vehicle prices and the challenges of transitioning to all-electric vehicles. The idea centers around offering a versatile, thermally-powered vehicle at a price point of around €12,000 – substantially lower than many current electric alternatives.
The Ecobasic concept,designed with input from Roberto Giolitto – also involved in the design of the Multipla - prioritized minimalist design and functionality. advocates suggest a return to this approach could provide a viable economic choice for consumers priced out of the increasingly expensive automotive market, especially as electric vehicle costs currently limit them to “privileged” buyers willing to spend upwards of €20,000 for cars with “limited to local use,” like the BYD Dolphin Surf and Renault 5 Five.
A key argument for the ecobasic’s potential success lies in its proposed thermal engine, offering a “versatility of use” unattainable with current small electric cars boasting “ridicule” autonomy. Furthermore, the article proposes a shift in “european regulations” to favor cars “less than 900 kg,” factoring in aerodynamics and cost, perhaps through tax exemptions, to mitigate the social impact of a full transition to electric vehicles. However, the author acknowledges the difficulty of shifting consumer preferences driven by “Tik-Tokization of minds” and the pressures from “shareholders” seeking “court terme” profitability.