-title Brazil Court Bans Streaming Manipulation Services, Targeting TurbineDigital

Brazilian Court Orders Shutdown of Streaming Manipulation Service in Landmark Fraud Ruling

A court‍ in São Paulo, Brazil, has issued a ruling permanently⁣ suspending and blocking ⁢the‍ domain turbinedigital.com.br ⁤and related social media profiles for engaging in streaming manipulation services. The decision is part of Operation Authentica,a wider enforcement initiative spearheaded by Brazil’s Consumer Protection ⁣Prosecutor’s Office,with support from cybergaeco and IFPI Latin America.

The ruling ‍found that turbinedigital’s activities violated Article 37 of Brazil’s​ Consumer Protection Act through ⁤misleading advertising.evidence presented through test purchases conducted by APDIF do Brasil and CyberGaeco demonstrated the use of fake accounts to artificially inflate engagement metrics on⁢ platforms like Instagram.

judge⁣ Renata ‍Martins de Carvalho of the São Paulo Court of Justice, explained the legal basis for the decision: “The practice of ‘fake streaming’ consists of selling services to boost‍ audiences for music and videos on streaming platforms and thus attract buyers or consumers of this ​service (e.g., likes, followers, shares, etc.) and, under ⁣consumer law, constitutes misleading advertising, as it misleads the user or ​consumer of the social network into a false perception ‍of reality or its actual reach.”

The court order prohibits the defendants from marketing or providing streaming manipulation services ‍through any ⁢channel.

Victoria Oakley,‍ CEO‍ of IFPI, hailed the ruling as “another strong step‍ forward in the global fight against streaming fraud.” She added,⁤ “Courts in⁢ Brazil⁤ are sending a⁢ clear message that committing fraud through fake streams, likes or followers is illegal ‍and harms the ‍entire⁤ music ecosystem.”

Paulo Rosa, President of Pro-Música ⁤Brasil, highlighted the ‍growing trend‌ of legal action against ⁢streaming‍ fraud in Brazil, stating, “Brazilian courts are‍ sending a⁣ strong message ​against those who exploit illegal services dedicated ⁤to manipulating music streaming, followers, and likes. Such activities constitute pure fraud and ⁢mislead consumers.”

This ruling follows a‌ previous landmark case‍ under Operation Authentica ​ involving Seguidores Marketing Digital Ltd, marking the first important legal​ victory against streaming fraud ⁢in Brazil.

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