Anime Shatters box Office Records in Spain, Signaling a Cultural Shift
Madrid, November 5, 2025 - Japanese animation is experiencing an unprecedented surge in popularity in Spain, transforming from a dedicated niche into a mainstream cultural force. Recent releases like The moving Castle (2024, €350,000) and Spirited Away (2021, €287,000) demonstrate the growing commercial appeal, fueled by titles such as Kimetsu no Yaiba, strategic investment from Sony and A Contracorriente, and the enduring prestige of director Hayao Miyazaki.
This dramatic rise signifies a basic shift in the Spanish film market. What was once a specialized segment is now driving blockbuster numbers, selling out screenings, and cultivating a passionate global fanbase that elevates each premiere into a significant cultural event.the industry’s evolution positions anime as a key player in Spain’s entertainment landscape, impacting distributors, exhibitors, and audiences alike.
The success isn’t accidental. The backing of major players like Sony and A Contracorriente has provided crucial industrial support, enabling wider distribution and marketing campaigns. Concurrently, the authorial reputation of Miyazaki-and the anticipation surrounding his films-continues to draw substantial audiences. Kimetsu no Yaiba, wiht its broad appeal, has also broadened anime’s reach beyond its core demographic.
Data from Comscore, updated October 12, 2025, reveals the scale of this transformation, showcasing the Top 50 Anime Films in spain from 2016-2025 (see accompanying image).This growth suggests a sustained trend, with continued investment and releases poised to further solidify anime’s position in the Spanish market.
Source Note: The article has been published in the November 2025 issue of Box Office and is available for download at https://box-office.es/wp-content/uploads/2025/10/BOXOFFICESPAGNA_Noviembre-2025.pdf or through subscription at https://e-duesse.es/solicite-su-suscripcion-gratuita-a-box-office/.
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