Meghan Markle Launches Orange Marmalade,Expanding ‘As โEver’โข Lifestyle Brand
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Montecito,California – Meghan,Duchess of Sussex,broadened her lifestyleโค brand,As โคEver,on Tuesdayโฃ with the release โขof a conventional British orange marmalade. Theโ launch coincidedโฃ with the premiere ofโค the second season of her Netflix โdocuseries, With Love,โค Meghan
, signalingโฃ a continued strategy of aligning product releasesโ with keyโ media moments.
The new marmalade โjoins a refreshed collection of As Everโค offerings,โ including aโ variety of teas, bakingโ mixes,โข and the brand’s signature โflower sprinkles. This expansion builds upon the foundation laid by American riviera Orchard,โฃ the original โname of the venture, which was rebranded to As Ever earlier this year.
Aโข Tasteโ of British โขTradition
Described by the brand โas “golden and fragrant, with a lively zest that โlingers,” the orange marmalade is a deliberate nod to classic British culinary traditions. Marmalade, a staple of the British teatime, offers versatility beyond the breakfast table. As Ever suggests enjoying โthe preserve spread on toast,โค swirled โinto yogurt, paired withโ cheese, or even utilized as a glaze for savory dishes like roast chicken โฃand bakedโฃ goods.
The marmalade is available in โtwo sizes: a standardโข jar priced at $9 and aโ keepsake jar retailing for โข$24.
From Strawberry Jam to a Growing Brand
Meghan’s foray into the world of fruit preserves began with a โpersonal โtouch. She initially gained attention for giftingโฃ homemade โstrawberryโ jam to a select group ofโฃ celebrity friends, โincluding Mindy Kaling, Chrissy Teigen, โคandโ Abigail Spencer. โThis early gesture โhighlighted her passion for homemade goods and โคlaid theโฃ groundwork for what would become a full-fledged โคlifestyle brand.
The launch ofโ As โคEver represents a strategic pivot,blending Meghan’sโ American roots with a clear embrace of British culture – a move likely โinfluenced by her life asโ a โขmember of the British Royal Family. โค The timing of theโ relaunch,โ synchronized with theโค Netflix series, demonstrates a sophisticated understandingโฃ of media synergy โคand brand building.
The As Ever brand aims to curate a collection ofโข elevated, everyday essentials, โreflecting Meghan’s personal styleโค and โvalues. The marmalade, like othre products in the line, emphasizes quality ingredients and a focus on โคmindfulโ living.
Disclaimer: Thisโฃ article provides information โabout a commercial product launch.Itโ is โฃindeedโค notโข intended to provideโค financial โฃor investment advice.
We’d love toโฃ hear โyour thoughts! What do you think of Meghan’sโ new venture? Share your โcomments โbelow, and don’t forget to subscribe to World โฃToday news forโ the latest updates on lifestyle, entertainment, โand global news.