FIFA’s 2026 World Cup NFT Ticket System Faces Swiss Gambling Probe
GENEVA – FIFA’s foray into Web3 technology for the 2026 World Cup ticketing process is under scrutiny from Swiss regulators, who are investigating whether the sale of “Right to Purchase” tokens constitutes illegal gambling. The probe comes as the program, launched to foster “new opportunities for engagement, participation and innovation in sport,” has already generated tens of millions of dollars in revenue despite official ticket sales not yet beginning.
FIFA migrated its marketplace from the Algorand blockchain to Avalanche this year, citing the need for improved scalability to handle anticipated traffic surges during global tournaments. Prior to ticket sales opening, over 30,000 “right to Purchase” tokens were sold, generating revenue exceeding $15 million, according to The Athletic via The New york Times. Trading volume across the platform currently totals approximately $50.45 million,with october recording a record $9.67 million in sales, as reported by the analysis site FIFA Collect Info.
Though, the initiative has faced criticism from fans concerned about clarity and cost. buyers are required to pay full ticket price in addition to the cost of the tokens,and complaints have surfaced regarding unclear terms and fluctuating redemption schedules. FIFA Collect user Jon Heath described the redemption process for previous Club World Cup tickets as an ”absolute disaster,” citing promise changes and last-minute alterations that frustrated token holders. Concerns have also been raised about potential resale speculation, with some accounts holding over 100 tokens subject to a 5% commission on secondary sales charged by Modex.
The Swiss regulator Gespa has indicated the program could be classified as unauthorized lotteries and/or sports betting under Swiss law.”Specifically, the question arises as to whether these products, or parts of them, constitute unauthorized lotteries and/or sports betting and are therefore illegal in Switzerland,” Gespa told SiGMA News. While no direct action has been taken, Gespa confirmed the examination is ongoing, stating it is “currently conducting further investigations to determine whether any action is necessary.”
FIFA maintains its Web3 strategy is focused on innovation and enhancing fan engagement.
