Jakarta –
The Toyota Kijang Innova Reborn diesel Automatic has maintained it’s position as the best-selling variant in Indonesia, outpacing newer models like the Zenix, according to the latest sales data released by the Association of Indonesian Automotive Manufacturers (Gaikindo).
While the most affordable Innova variant is the diesel manual transmission, consumer preference consistently favors the Reborn Diesel Automatic, priced at Rp. 437.5 million (approximately $28,500 USD as of November 2, 2023).This highlights that price isn’t the sole determinant in vehicle purchasing decisions, with factors like features, perceived reliability, and brand loyalty playing significant roles. Toyota currently offers the Innova in two primary generations: the Reborn and the Zenix.
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Data from gaikindo reveals that between January and July 2025, a total of 11,690 units of the Kijang Innova Reborn Diesel Automatic were distributed, exceeding sales of all other Innova models. This figure underscores the continued demand for the Reborn’s established reputation and proven diesel engine.
The second best-selling Innova variant is the top-tier Innova Zenix Hybrid, priced at Rp 620 million (approximately $40,500 USD). 6,182 units of the Zenix Hybrid were sold during the same period. Following closely behind is the Innova zenix Hybrid V, with sales figures reaching 6,182 units and a price range of Rp 520-540 million (approximately $34,000 – $35,200 USD).
The Kijang Innova Reborn diesel Automatic is powered by a 2,393 cc engine, producing 149 PS at 3,400 rpm and 342.2 Nm of torque between 1,200-2,800 rpm. Safety features include three front airbags, Vehicle Stability Control, Hill Start Assist Control, and an Emergency Brake Signal system. The Reborn model has been a mainstay of Indonesian families for years, known for its durability and spaciousness.
In contrast, the Innova Zenix Hybrid utilizes a 1,987 cc M20A-FXS engine paired with an electric motor. The combined output of the engine and motor reaches 186 PS at 6,000 rpm, with torque figures of 19.1 kgm (engine) and 21 kgm (electric motor). The Zenix Hybrid represents Toyota’s push towards greater fuel efficiency and reduced emissions in the Indonesian market.
The base Innova Zenix gasoline model is equipped with a 1,987 cc M20A-FKS 4-cylinder Dual VVT-I engine, delivering 174 PS at 6,600 rpm and 20.9 kgm of torque at 4,500-4,900 rpm. The Zenix Gasoline model aims to provide a more affordable hybrid-like experience without the full hybrid system’s complexity.
(dry/rgr)