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Johannesburg, South Africa – MG Motor South Africa has launched its all-electric Cyberster roadster, signaling a bold move into the premium EV sports car segment.Initial reviews highlight the vehicle’s striking design and accessible price point, potentially disrupting the market traditionally dominated by brands like Porsche.
The Cyberster offers drivers a choice of four regenerative braking modes, enabling convenient one-pedal operation.An augmented sound system is also included, designed to simulate engine noises for drivers accustomed to internal combustion engines. This feature utilizes digital soundscapes to mimic the auditory experience of a conventional sports car.
The MG Cyberster’s ease of acceleration may draw criticism from driving purists who prioritize the tactile experience of a conventional engine and exhaust note. While it may not replicate the visceral connection offered by a vehicle like the Porsche 911 GT3, the Cyberster is engineered for a different audience.
MG positions the Cyberster as a vehicle aimed at a younger demographic, influenced by digital aesthetics and technology. The car’s design and features are intended to appeal to those who grew up with modern technology,mirroring the aspirational appeal that classic MG roadsters held for previous generations. MG aims to deliver a comparable level of desirability at a substantially lower price than established supercar manufacturers.
MG Cyberster test data
