Kia celebrated its 80thโ anniversary ofโ founding on โฃDecember 5, 2025,โค at a commemorative event held atโค vision Square in Yongin-si, Gyeonggi-do, โฃunveiling a forward-looking concept car and outlining enterprising plans for future growth. Hyundai Motor Groupโค Chairman Chung Eui-sun presidedโ over the event, articulating a vision for Kia as a globally recognized leader in the automotive industry.
The anniversary marks a pivotal moment for Kia, a company that has evolved from a domestic โขmanufacturer of bicycles and motorcycles in โฃ1944โข to a major international โขautomotive force. the unveiling of the new concept vehicle signals Kia’s commitment to innovation and its โคintent toโข compete in the rapidly evolving landscape of electric vehicles, autonomous driving, and connected car technologies. โคThis milestone is particularly significant as the automotiveโข industry undergoes a massive transformation, with manufacturers vying for dominance in the next generation of transportation.
During his presentation, chairman Chung โคdescribedโ Kia as “an unrefined diamond,” emphasizing the company’s untapped potential andโค its capacity for further refinement and growth. He underscored the importance of continued investment in research and development, and also a dedication to customer satisfaction, โto unlock Kia’s fullโ capabilities. The event was attended by industry leaders, government officials, and membersโฃ of the media, all eager to witness Kia’s vision for the future.
Hyundaiโ Motor Group provided the imagery from the event, โshowcasing Chairman Chung delivering his presentation.