Sinner‘s Schedule Shift Rattles Italian TV Ratings as De Martino’s Show Faces Heat
Rome, November 13th – A last-minute alteration to Jannik Sinner’s tennis schedule is sending ripples through italian television viewership, impacting prime-time programming and raising concerns for the ratings of Tú Sí que Vales hosted by Francesco De Martino. The unexpected change, forcing a shift in broadcast plans, comes as networks analyze the latest audience data from November 12th, revealing a competitive landscape across channels.
The disruption stems from Sinner’s participation in the ATP Finals in Turin, where his match schedule was adjusted, necessitating a re-evaluation of TV8’s programming. This shift directly challenges the network’s ability to maintain its established audience flow, perhaps diverting viewers to competing channels. The stakes are especially high for Tú Sí Que Vales, which relies on strong led-in programming to bolster its own viewership numbers.
Across the Italian airwaves on November 12th, Rai1 dominated the evening with The Legacy – The Challenge of the 7 attracting 3,457,000 viewers (24.2%), followed by The Legacy itself, which captivated 4,779,000 spectators – a commanding 27.7% share. Canale5 also performed strongly,with Forward the First drawing 2,240,000 viewers (17%) and Next Another reaching 3,163,000 (19.6%).
Rai2’s programming included TGSport Sera (515,000 – 4%),N.C.I.S. Los Angeles (485,000 – 3.2% for the first episode, 616,000 – 3.4% for the second). Italia1 saw studio Aperto Mag garner 322,000 viewers (2.1%) and C.S.I.Miami reach 693,000 (3.8%). Rai3’s news program, TGR, informed 2,280,000 viewers (13%), while Blob and New Heroes followed with 1,008,000 (5.4%) and 781,000 (4%) respectively.
Rete4’s lineup featured 10 Minutes (823,000 – 4.9%) and The promise (955,000 – 5.1%). La7’s Unknown secured 261,000 viewers (1.7%), while TV8’s 4 Restaurants attracted 283,000 (1.6%). Notably, TV8’s Foodish reached 326,000 spectators (6.8%) and The Cage – Grab and Run on the Nine garnered 449,000 spectators (2.1%). on the Nine,Little big Italy (349,000 – 2.7%) preceded Cash or Trash – Who Offers More? which drew 657,000 spectators (3.5%).