NBTC Proposes Reduced Mobile Data Packages, Aims for 160 Baht “Half Internet” Plan, Submission to Cabinet Scheduled for October 28th
The National Broadcasting and Telecommunications Commission (NBTC) is preparing to propose a new mobile data package to the Cabinet on October 28th, designed to significantly reduce internet costs for Thai citizens. The proposed plan aims to provide users with a “half internet” package – a substantial data allowance – for 160 baht over a three-month period.
While the initiative directly addresses affordability, a key challenge remains: a important portion of state welfare card holders currently utilize 2G mobile phones incapable of supporting the speeds and functionalities required for effective internet use. The NBTC is therefore initiating discussions with mobile network operators (operators) to explore measures supporting the upgrade or replacement of thes devices with 4G or 5G compatible smartphones.
“We are requesting cooperation from mobile phone companies to develop packages facilitating the transition to smartphones for the current population,” stated a representative of the NBTC. “This is crucial to align with the planned phase-out of 2G and 3G networks.”
The move comes alongside ongoing public hearings conducted by the NBTC office regarding guidelines for regulating mobile phone service rates. These hearings are focused on implementing the NBTC announcement concerning the maximum rate of domestic mobile phone service charges exceeding the usage rights of primary promotional programs, and preparing a revised draft of the announcement.
The NBTC Office intends to propose guidelines to the NBTC board that will ensure mobile phone service fees reflect current market conditions,competition,and evolving costs,while prioritizing consumer choice.
A core element of the proposed changes involves revising the “Blue Flag Package” – initial main promotional programs. Currently capped at 240 baht per month, the NBTC aims to lower this to a new, more affordable rate as a New Year’s gift to the public.This reduction will be achieved by adjusting usage rights to align with contemporary consumption patterns, focusing on voice and mobile internet services, excluding SMS and MMS.
The proposed lower service charges are based on calculations of average revenue per user per month derived from both monthly and top-up users. This approach will provide users with reduced fees for essential services – calling and high-speed mobile internet – potentially replacing the need for SMS and MMS.
Furthermore, the NBTC Office is proposing that service providers offer at least two types of initial main promotional programs, or Blue Flag packages: Pay Per Use and Flat Rate services.
The NBTC Office expressed confidence that this restructuring of mobile phone service rates and the proposed approach will foster fair competition within the telecommunications sector, maintain efficiency, and ultimately deliver maximum benefit to consumers.
