CBS Sports Sees Record Viewership for NWSL โฃand SailGP โEvents
CBS Sports experienced significant viewership gains in โฃNovember, with โboth โthe National Women’s Soccer League (NWSL) and SailGP achieving record audienceโค numbers on the network’s platforms. These increases highlight growing fan engagement with both leagues as they continue to expand their reach.
The NWSL Championship match between the Portland โคThorns and Kansas City Current โonโ Novemberโ 12th drew โan average audience of 903,000 viewers on CBS, markingโ theโ most-watched NWSL game in โthe network’s โฃhistory.Concurrently, SailGP’s event in Cรกdiz, spain, set โขa new viewership benchmark for the league on CBS Sports network, though specific numbers were not disclosed. These recordsโ come โฃas both leagues benefit โฃfrom increased media exposure and a rising profile in the sports landscape.
meanwhile,amazon confirmed at SportsPro Media Summit in madrid that its first European primetime NBA game set aโ viewership record for the continent.โฃ UK pay-TV network TNT Sports gained its best ever rugby union audience for theโค Autumn Nations Series game โbetween England and New Zealand on November 15th. The โpeak audience โฃfor the game beat the previous viewership high set last yearโข by 27โข per cent. Jannik Sinner’s win in the ATP Finals decider over โCarlos Alcaraz became the most watched tennis game ever in Italy, with over 6.7 million linear TV viewers tuning in on November 16th, achieving aโข combined reach of seven million across linear and digital channels. The Women’s Super League (WSL) game between Chelsea and Arsenal reportedly drew an average audience of โ71,000 on Sky Sports on November 8th, though theโ league remains committed to โคits Sunday lunchtime slot.
