Transforming Sales and Marketing Processes: How Budenheim Utilized Salesforce to Drive Efficiency and Customer Orientation
Budenheim, a provider of products and services for specialty chemicals, is a flagship of German medium-sized businesses. The “Hidden Champion”, headquartered in Budenheim of the same name, is active in ten locations, sells its products and services in over 100 countries and has also grown through acquisitions – which has made the company-wide overview of … Read more