Santa Fe Musician Launches patreon to Share Creative Process, Expands ”Storming the Beaches” World
Santa Fe, NM - Local musician and Bernlore production company founder, Carr, is shifting his artistic approach with the upcoming launch of a Patreon platform designed to foster collaboration and offer fans a glimpse into his creative process. The move represents a departure from previous periods of isolated work, embracing what Carr terms “demo culture” and a more open, participatory approach to his ongoing musical project, “Storming the Beaches.”
Carr, who started Bernlore in 2019, explained he used to subscribe to the “artist cliché” of disappearing to create in solitude.”I used to feel that kind of artist cliché,” he admits. “It’s like, I’m going to hide for a while, I’m going to make something, then I’m going to come out and show it.”
Now, he’s drawn to the rawness of early recordings. “You know, back when you heard demos of bands? Those are always my favorites,” Carr says, seeing this as a counterpoint to the ”unrelenting pressure for polished perfection” on social media.”I’m much more interested in opening up my process and sharing that with people.”
The Patreon platform will be built around participation, aligning with Bernlore’s business model of balancing client work with original content creation. While Carr maintains a presence on instagram, he finds it limiting. “I do use social media…but it’s not really somewhere that I feel comfortable opening up too much,” he stated.
Musically, Carr describes his current work as more focused and nuanced. “I feel like the gray areas and complexities of life are clearer to me,” he says, hoping this translates to “more minimalism, more clarity” in his music.
The new material expands the narrative world of “Storming the Beaches,” moving beyond the previously explored “Southwick” territories to focus on the northeast,drawing inspiration from the Battle of Glorieta and the area around Pueblo,which Carr refers to as “the Pittsburgh of the West.” santa Fe, however, remains central to the project’s mythology. “Santa Fe is the hub of all these stories,” he said, adding, “The history of this town is fucking incredible.” He also hinted at plans to incorporate more mapping elements into the project.
Carr views this moment not as a culmination, but as a starting point. His evolution from a more solitary approach to one of open collaboration and process-sharing signals a meaningful shift for the longtime Santa Fe music scene artist. “His move from spectacle to substance, from hiding to openly sharing the process, points to growth that could make whatever comes next worth watching,” the article concludes, highlighting Carr’s commitment to authenticity in an increasingly algorithm-driven landscape.