Sony Bravia 3 & 2 II TVs: New Models for Europe | Soundbars Too

Sony has announced the release of its new BRAVIA 3 II and BRAVIA 3 II soundbars, targeting the mid-range European television market. The new televisions, available in screen sizes up to 100 inches, feature Sony’s XR processor, previously found in higher-end models, and will begin appearing at retailers this spring.

The BRAVIA 3 II line incorporates the XR Processor, enabling features like the Clear Image algorithm and auto HDR tone mapping. The 4K LED displays support Dolby Vision, Dolby Atmos, and DTS:X, with refresh rates reaching 120Hz. Four HDMI 2.1 ports are included, catering to next-generation gaming consoles and other high-bandwidth devices.

The integration of Google Gemini provides voice command functionality. Sony is also including its new Inclusive Remote Control, designed with accessibility in mind. Pricing for the BRAVIA 3 II begins at $600 for a 43-inch model, scaling up to $3,100 for the 100-inch version. Available screen sizes include 43”, 50”, 55”, 65”, 75”, 85”, and 100”.

The 75-inch model (K-75XR30M2) is currently listed at $1,699.99. The BRAVIA 3 II boasts a billion vivid, real-world colors thanks to XR Triluminos Pro technology, and is designed to deliver a cinematic experience with immersive audio and picture quality.

Alongside the televisions, Sony is also releasing new soundbars to complement the BRAVIA line, though specific details regarding those products were not immediately available.