Blue Lights Shine a Spotlight on Prostate Cancer Awareness in Canada
Cranbrook,BC – September 14,2025 – Across Canada,a subtle shift in outdoor lighting is taking place this month as homes illuminate with blue lights,a visual cue signaling Prostate Cancer Awareness Month. The campaign aims to raise awareness about the most commonly diagnosed and prevalent cancer affecting Canadian men.
Prostate cancer impacts a significant portion of the male population, representing one in five, or 20%, of all new cancer cases in men. Statistics indicate that one in eight Canadian men will receive a prostate cancer diagnosis during their lifetime, making it the third leading cause of cancer-related deaths in males, surpassed only by lung and colorectal cancers.
Despite these sobering figures, there is a strong message of hope: almost all prostate cancer is treatable, and frequently enough curable, particularly when detected early. This is the driving force behind initiatives like the blue light campaign, encouraging men to prioritize their health.
“It is indeed essential that we look after ourselves,” urges Cranbrook resident Kevin Higgins, a 19-year prostate cancer survivor. “If you are 50 or older, ask your doctor for a PSA test. It is indeed a simple, painless, easy blood test that will tell you if you need more screening.”
Higgins emphasizes the importance of early detection, sharing his personal experiance: “If you catch it early, like I did 19 years ago, you can live on and on and on.” He encourages open conversation and offers his contact information – (250) 919-2953 – for those seeking support or information.
Canadians seeking further information about prostate cancer are encouraged to visit the Prostate Cancer Canada website at www.prostatecanada.ca.
“So, get tested,” Higgins concludes.”Live long and prosper.”
Kevin Higgins
Cranbrook
