PRODUCE Wrestling Names Lead Agents and New Talent Advisory Council
PRODUCE Wrestling announced the appointment of independent wrestling veterans “Hot Sauce” Tracy Williams and Mercedes Martinez as lead agents for its men’s and women’s divisions, alongside the formation of a new Talent Advisory Council, according to a press release detailed by PWInsider.com. The leadership roles became effective prior to the promotion’s Night Life event on September 14, 2026, setting the stage for upcoming operations heading into the fall sports calendar.
Lead Agents and Division Assignments
Williams takes charge of the men’s division following a career highlighted by runs in Ring of Honor, where he captured both the Television and World Tag Team titles. His background also includes stints in EVOLVE, Chikara, and New Japan Pro Wrestling, alongside coaching roles at CATCH POINT and T2T Wrestling Academy. Martinez steps into her role leading the women’s division after concluding a decorated career that earned her inductions into both the Independent Wrestling Hall of Fame and the Women’s Wrestling Hall of Fame. According to PWInsider.com, Martinez has held championships across more than 20 promotions, including SHIMMER, SHINE, and wXW, in addition to national television experience with NXT, AEW, and Impact Wrestling. Both agents advise management on match structure, talent presentation, and communication.
Jonathan Gresham Chairs Talent Advisory Council
Former Ring of Honor World Heavyweight Champion Jonathan Gresham assumes the chairmanship of the newly formed Talent Advisory Council based in Atlanta. F4WOnline reported that the council exists to assist leadership in identifying recruitment and expansion opportunities throughout North America. The roster features active talent distributed regionally:
- EFFY (Atlanta / Florida)
- Dark Sheik (Las Vegas / Oakland)
- Fred Rosser (Los Angeles)
- Darian Bengston (Atlanta)
- “Beast Man” Wes Fetty (Pittsburgh / West Virginia)
- “Gringo Loco” Charlie Santo (Chicago)
- Oni King (Brooklyn)
- Liiza Hall (PNW / Vancouver)
- “Filthy” Tom Lawlor (Las Vegas)
- Nixi XS (St. Louis)
Upcoming Leadership Conclave and Event Schedule
Gresham will host a closed-door recruitment event and independent wrestling leadership conclave on October 9, 2026. PWInsider.com noted that this gathering brings together executives from PRODUCE, ACTION Wrestling, Maple Leaf Pro, Beyond Wrestling, wXW, Relentless Wrestling, and Progress Wrestling. PRODUCE intends to select two standouts from this combine for a future live event. The promotion continues its schedule on October 12 in Brooklyn with its Season 2 premiere, SKODEN, co-produced by Karl Fredericks. PRODUCE then expands to Los Angeles on October 22 in partnership with AEW faction The Dogs, featuring Gabe Kidd, David Finlay, and Clark Connors, before launching a new concept titled ROUND 1 in Atlanta on January 9, 2027, alongside QT Marshall’s 1 Fall Wrestling.
Disclaimer: The insights provided in this article are for informational and entertainment purposes only and do not constitute medical advice or sports betting recommendations.