Pininfarina Celebrates 95 Years of Automotive Design Excellence in Turin
Turin, Italy – The National Automobile Museum (MAUTO) recently played host to Pininfarina Week, a celebration marking the 95th anniversary of the legendary italian design house, Pininfarina. From May 17th to 23rd, 2025, the event showcased the past, present, and future of Pininfarina through exclusive vehicle premieres, a book launch, and a documentary screening, solidifying its place as a global icon of Italian style [[2]].
A Legacy of Design and Innovation
Founded in 1930 by Battista “Pinin” Farina, Pininfarina has evolved from a craftsman’s workshop to a global design powerhouse [[3]]. Today, the company’s portfolio extends beyond automotive design to encompass product and experiential design, architecture, and various mobility solutions [[2]]. according to Statista,the industrial design services market is projected to reach $37.9 billion in 2025,reflecting the growing demand for innovative design solutions across industries.
Did You No? Pininfarina was inducted into the Automotive hall of fame in 2004, recognizing battista “Pinin” Farina’s contributions to the automotive industry [[3]].
Pininfarina Week Highlights
The centerpiece of Pininfarina Week was an exhibition featuring six iconic vehicles that exemplify the company’s design philosophy. these models,selected to represent Pininfarina’s stylistic and technological growth,included:
- Honda HP-X (1984): an aerodynamic concept vehicle developed in collaboration with Honda.
- Sintesi (2008): A concept car showcasing advanced design and technology.
- 2Uettottanta (2013): A Barchetta based on Ferrari technology, honoring Sergio Pininfarina.
- Morgan Midsummer (2024): A collaboration blending classic and contemporary design elements.
- Automobili Pininfarina Battista (2025): An all-electric hypercar in a special anniversary edition.
Silvio Angori, vice President and CEO of Pininfarina, emphasized the company’s forward-looking approach, stating, “Today Pininfarina is much more than a name in the automotive sector. It is a creative laboratory that interprets the future.”
“From Legend to Future” Event
The week culminated on May 22nd with “from Legend to Future – 95 Years of Pininfarina,” a gathering of industry leaders, cultural figures, and creative minds. Attendees, including Stefano Buono (newcleo), Gurcan Karakas (Togg), Jesse chao (Hon Hai Technology Group – Foxconn), and Jay Ward (Pixar animations – Disney), engaged in discussions about the future of design as an interdisciplinary culture of innovation and lasting vision.
Pro Tip: Consider attending industry events and conferences to network with professionals and stay updated on the latest design trends.
Book and Documentary Premieres
The event also featured the exclusive premieres of two new works:
- “Pininfarina 95 – Timeless Beauty” by Luca Dal Monte: A book chronicling the history and future of pininfarina through words and images.
- “Pininfarina. Story of a Legend”: A documentary produced by Flavia Triggiani and Marina Loi, exploring the Pininfarina family’s creative journey through interviews and archival footage.
Key Pininfarina Milestones
| Year | Event |
|---|---|
| 1930 | Pininfarina founded by Battista “Pinin” Farina in Turin, Italy [[3]]. |
| 2004 | Battista Pininfarina inducted into the Automotive Hall of Fame [[3]]. |
| 2025 | pininfarina celebrates its 95th anniversary with Pininfarina Week at the National Automobile museum in turin. |
The enduring Appeal of Pininfarina
Pininfarina’s enduring success lies in its ability to blend tradition with innovation, creating designs that are both timeless and forward-thinking [[1]]. As the company moves towards its centennial, it remains committed to shaping the future of design across various industries.
What are your favorite Pininfarina designs? How do you see the future of automotive design evolving?
Evergreen Insights: The enduring Legacy of Pininfarina
Pininfarina’s impact on automotive design is undeniable. From its early collaborations with Ferrari to its more recent ventures into electric vehicles and beyond, the company has consistently pushed the boundaries of what is absolutely possible. the design house’s ability to adapt to changing technologies and consumer preferences has allowed it to remain relevant for nearly a century. Its focus on humanizing innovation ensures that its designs are not only aesthetically pleasing but also functional and user-friendly [[1]].
Frequently Asked Questions About Pininfarina
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What is Pininfarina known for?
Pininfarina is renowned for its extraordinary ability to create timeless beauty in automotive design,product design,architecture,and mobility solutions [[2]].
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When was Pininfarina founded?
Pininfarina was founded in 1930 by Battista “Pinin” Farina [[3]].
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Where is Pininfarina headquartered?
Pininfarina is headquartered in Turin, Italy [[3]].
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Who is the current CEO of Pininfarina?
Silvio Angori is the current Vice President and CEO of Pininfarina.
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What are some of Pininfarina’s most iconic designs?
Some of Pininfarina’s most iconic designs include the Ferrari Dino 206 GT, the Cadillac Allanté, and the Maserati GranTurismo.
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