Nottinghamshire County Cricket Club,Harlequins RFC,and Notts County FC have all partnered with content creator and broadcaster Natalie Redmond,expanding her portfolio of collaborations with major sporting organizations and brands.
Redmond’s growing influence extends beyond conventional broadcasting, securing partnerships with Adidas, Amazon, and Estée Lauder, alongside professional teams including Manchester United, England’s Red Roses, the Chicago Bears, Visa Cash App Racing Bulls F1 Team, Mercedes, and McLaren. This latest trio of deals underscores the increasing value sports entities place on reaching audiences through diverse digital platforms and influencer marketing.
The collaborations will see Redmond creating social content for each club, leveraging her established online presence to engage fans and broaden their reach. Redmond’s work focuses on bringing unique perspectives and behind-the-scenes access to sports audiences.