CoComelon & Hello Kitty Join Forces in Landmark Sanrio Partnership – New series Coming 2026
Bali, Indonesia – June 26, 2025 – In a move set to dominate the children’s entertainment landscape, Moonbug Entertainment (home to global sensations CoComelon and Blippi) and Sanrio (the iconic brand behind Hello Kitty) have announced a multi-year partnership [[2]]. The collaboration will deliver co-branded content and broader consumer initiatives, kicking off with a brand-new crossover series slated for release in 2026.
The upcoming series will feature fan-favorite Sanrio characters – including Hello Kitty and Cinnamoroll – alongside CoComelon’s beloved JJ and his friends [[3]]. Moonbug will spearhead global distribution of the series.
The partnership was unveiled during a fireside chat with Kevin Mayer, Co-Founder & Co-CEO of Candle Media (Moonbug’s parent company), at the APOS Summit in Bali [[1]]. Mayer emphasized the synergy between the two brands, stating, “This collaboration brings together two powerful global brands with generations of fans… we’re excited to create fresh experiences that blend the heart and humor of CoComelon with Sanrio’s beloved characters in ways that will delight families around the world.”
This isn’t Moonbug’s frist foray into strategic regional partnerships. The company has previously collaborated with popular local brands across Asia, demonstrating a successful model of blending global reach with culturally relevant content [[2]].
Further details regarding character lineups, launch platforms, and future initiatives are expected to be released later this year.Families worldwide can anticipate a heartwarming and playful blend of two of the most cherished brands in children’s entertainment.
[CTA: Stay tuned to world-today-news.com for the latest updates on this exciting collaboration!]
