Michael Jackson Biopic Trailer Shatters Records, Outperforming ‘John Wick’ by Over 50%
The upcoming Michael Jackson biopic, Michael, has ignited unprecedented excitement, with its teaser trailer garnering 116.2 million views worldwide within its first 24 hours – a new high-water mark for music biopic and concert film trailers. The film, directed by Antoine Fuqua and slated for release in Dutch cinemas on April 23rd, is already demonstrating a level of anticipation rarely seen in the industry.
This remarkable debut surpasses the previous record holder, the trailer for the action film John Wick, by more than 50 percent, signaling a massive audience eager to see the story of the King of Pop brought to the big screen. the trailer’s success also marks Lionsgate’s largest 24-hour trailer launch in the studio’s history, according to data from WaveMetrix. the film stars Jaafar Jackson,Michael’s nephew,in the titular role.
“People have been waiting for this for a long time,” stated Adam Fogelson, chairman of Lionsgate Motion Picture Group. “I think people are amazed by Jaafar [Jackson].”
Within six hours of release, the trailer had already amassed over 30 million views, further cementing its place in film marketing history. The film promises a extensive look at the life and legacy of one of the most influential entertainers of all time.