LVMH’s DFS Group Sells HK & Macau Stores, Cancels Hainan Project

by Priya Shah – Business Editor

Here’s a breakdown of the key data from the provided text, focusing on the changes happening with DFS Group:

DFS is Shrinking & changing ownership

* Store Closures: DFS is closing several stores, including:
* Honolulu Airport (March 31)
* Waikiki, Hawaii (week of January 28)
* Kahului Airport, Hawaii (August 31)
* Withdrawals from Other Markets: DFS has also closed or withdrawn from New Zealand, Australia, Saipan, and Venice.
* Loss of Key Location: LVMH took control of the prestigious La Samaritaine store in Paris from DFS.
* Sale to CTG Duty Free: DFS is selling its Hong Kong and Macau stores (excluding City of dreams operations) and related “intangible assets” (brands and intellectual property) to CTG Duty Free, a Chinese company.

CTG Duty Free’s Expansion & Market Reaction

* Positive Market Response: CTG Duty Free’s stock rose 6.7% following the proclamation,indicating investor confidence.
* LVMH’s Stock Decline: LVMH’s stock fell 4.3%, suggesting investors see DFS as a struggling asset.
* Future Collaboration: CTG Duty Free and LVMH will explore further collaborations.
* Share Subscription: LVMH and the Miller family (DFS co-founders) will invest in CTG Duty Free’s Hong Kong shares as part of the deal.

Background & Reasons for Change

* Founders: DFS was co-founded by Robert Miller and Chuck Feeney (who passed away in 2023).
* LVMH Ownership: DFS is currently part of LVMH’s Selective Retailing division.
* Challenges: DFS has faced difficulties due to slow recovery in post-COVID travel and reduced spending from Chinese tourists, a crucial customer base.

In essence, DFS is contracting its global footprint and being partially absorbed by a Chinese competitor, CTG Duty Free, while LVMH appears to be distancing itself from the brand’s struggles.

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