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Kylie Jenner Revives ‘King Kylie’ Era with Bold Hair Color and edgy Style
Kylie Jenner is once again channeling her iconic “king Kylie” aesthetic,recently showcasing a striking teal hair color paired with a daring outfit featuring a bra and handcuffs in a new Instagram post. The look immediately sparked a wave of nostalgia among fans recalling Jenner’s signature style from the mid-2010s.
Jenner’s frequent reinvention of her look has been a defining characteristic of her public image and brand, influencing fashion and beauty trends for over a decade. While her style has evolved, she consistently revisits elements of her “king Kylie” persona, a period marked by bold hair colors, experimental fashion, and a important rise in her social media influence. This latest revival comes as Jenner continues to expand her business ventures,including her fashion line,Khy,which she says is directly influenced by her playful approach to style.
last September, Jenner initially paid homage to her past by reverting to the teal hair color she popularized, sharing the look on Instagram. She followed this with bubblegum pink hair a few months later, playfully captioning the images, “Hiiiii remember me.”
Speaking with Harper’s Bazaar earlier this year, Jenner reflected on her stylistic evolution. “I think that I’m kind of a chameleon with my style,” she said. “I love to play. I’ve been like that since I was 16. I changed my hair color like once a week and cut my hair off and then put a wig on or put extensions in; and I’ve always switched up my style. It’s just a part of who I am, and that definitely bleeds into Khy.”
