Fitness YouTuber Finds New Life in Marketing after Health Scare
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From hospital bed to marketing job: Kevin Wolter‘s inspiring comeback.
After a serious health crisis and a period of homelessness, former fitness YouTuber Kevin Wolter (37) is back on his feet with a new career. An interview led to hundreds of job offers, and now he’s working a steady job in marketing.
Following an interview detailing his experience with homelessness, Wolter received numerous job opportunities. Initially, he attempted to revive his social media career, but financial realities quickly set in. “The last months were very bumpy, and we tried to really get started with social media again, but it quickly became clear that I couldn’t earn enough money to live on,”
he admitted.
Did you know? According to a 2023 study by pew Research Center,only 17% of content creators consider their work to be a full-time job. Many struggle to monetize their content effectively.(Pew Research Center)
“My current boss saw it and contacted me on Instagram,”
Wolter explained. Initially hesitant, he eventually accepted the offer.“I didn’t want to be in a situation where someone could say I only made it as of someone else’s help.”
After a long phone call, he received a job offer to join their marketing team.
Today, Kevin is a full-time marketing and social media manager. “It’s a entirely new life for me. Now I have a 40-hour week again. I’m in the office, and I’m just mega happy and excited about where my journey is going.”
He finds it surreal to negotiate with former peers in his new role.
Pro Tip: Networking is key in any industry.Building genuine connections can open doors to unexpected opportunities. Don’t be afraid to reach out to people you admire or who have experience in your field of interest.
Despite his full-time job,Wolter plans to continue creating videos without the pressure of monetization. “I’m incredibly happy that I can still do social media on the side to motivate, strengthen, and share knowledge,”
he said, viewing it as a way to give back.
