Formula 1 on Apple TV to Add Dolby Atmos Starting With US Grand Prix

Apple TV subscribers in the United States will gain access to Dolby Atmos alongside Dolby Vision for Formula 1 race broadcasts starting with the United States Grand Prix weekend in Austin, Texas, which begins on October 23. The broadcast upgrade brings immersive audio to complement the 4K resolution and Dolby Vision picture quality already provided during Apple’s first season as the exclusive U.S. broadcaster for the sport.

Broadcast Upgrade Details

The new audio format will be available to viewers using compatible Apple devices, as well as Dolby-compatible televisions, soundbars, and home theater systems set up with the Apple TV app. According to Dolby Laboratories, the technology is designed to incorporate team radio communications, race commentary, engine roars, on-track battles, and pit lane activity into the viewing experience. Grand Prix weekend.

Formula 1 is one of the most captivating sports in the world, where every circuit, team, and race weekend has its own visual and sonic identity, said John Couling, senior vice president of entertainment, Dolby Laboratories. Now, with Dolby Atmos joining Dolby Vision for Formula 1 on Apple TV, we’re setting a new bar for how fans experience the sights and sounds of the sport.

Apple Secures US Streaming Rights for Formula 1

Apple secured U.S. streaming rights to Formula 1 in a five-year deal beginning with the 2026 season. Subscribers can watch practice, qualifying, sprint sessions, and races live or on-demand without paying an extra fee on top of their standard Apple TV subscription. The service also features Multiview options that combine main race broadcasts with onboard feeds, alongside real-time data and podium views.

While Apple holds exclusive coverage rights in the United States, company officials have previously indicated a desire to expand coverage into additional markets.