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Main Point: A recent study by IPSOS I&O shows that while the Dutch population is aware of climate change, its urgency has decreased, especially among young people.
Key Findings:
Decreased Concern: Climate concern is at its lowest as 2019.
Government Action: Fewer Dutch people believe the government should do more to prevent climate change (42% now vs. 47% two years ago).
Youth Disengagement: While young people (18-24) still wont more action, the percentage has dropped significantly (61% in 2023 to 54% now). A similar decrease is seen in the 25-34 age group.
Abstract Concept: Young people view climate change as an abstract concept with little tangible impact on their immediate lives. They are more focused on daily activities adn local issues.
Feeling Stuck: Many feel “stuck in a system” and believe their individual efforts are useless if companies and countries don’t take action.
Consumption and Cost: Young people struggle to resist consumer trends despite being critical of over-consumption. The higher cost of sustainable products is also a barrier.