Deadpool y Wolverinethe latest collaboration between Disney and Marvel, managed to surpass the $1 billion at the global box office over the weekend. This milestone makes the film the second with R-rated to reach that figure, as reported by CNBC.
Starring Ryan Reynolds y Hugh JackmanThe film has set new records and continues to attract viewers around the world. So far, Warner Bros.’ “Joker” remains the R-rated movie highest grossing film in history by accumulating $1,078 million in 2019.
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However, with current grosses of $1.029 billion, “Deadpool y Wolverine” appears to be on track to surpass that record, according to estimates by The Hollywood Reporter. The success of this film represents a significant boost for Disney already has a successful year for the studio.
What was the reason for the film’s success?
According to Paul Dergarabedian, Comscore Analystthe success of “Deadpool y Wolverine” It is due to a combination of factors, including an innovative marketing strategy, a well-timed launch and the constant promotion by Ryan Reynolds.
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This success also marks a record for the MCU, being the first film with a rating R since the acquisition of 20th Century Fox by Disney in 2019, and achieving the fastest collection within the franchise in just 19 days, according to Deadline.
