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Carlos Alcaraz: Exhibition Tennis, Calendar Strain & Earnings

by Alex Carter - Sports Editor

Alcaraz and Sinner to share Record $2 Million⁢ Payday at Inaugural Six Kings ‍Slam

MADRID – Carlos⁢ Alcaraz‌ and Jannik Sinner are set to earn a guaranteed $1 million each at the inaugural Six Kings Slam exhibition event ​in London this April, a record payout for a tennis⁣ exhibition, organizers confirmed today.The event, taking place April 22-28 at the O2 Arena, will also feature Novak Djokovic,⁣ Rafael Nadal, Roger⁤ Federer, and Andy Murray, marking a rare gathering of tennis’s modern “Big six.”

The Six Kings Slam aims to capitalize on the‍ enduring popularity of the sport’s biggest stars, ⁤offering fans a unique prospect to see ​them compete in a relaxed, entertainment-focused environment. While exhibitions are designed to promote the ​sport and reach​ new audiences – evidenced by roger Federer ​and Rafael Nadal’s 2020 Cape Town match drawing a reported record crowd of 51,954 – the substantial financial incentives for players are drawing increased attention, notably given Alcaraz’s recent comments on ⁣the demanding tennis calendar. ⁣

Alcaraz, known for ​his‌ gifted and highly entertaining ⁢shot-making, frequently participates in exhibitions,‌ having⁢ faced Ben Shelton and Frances Tiafoe in the US earlier this year, and also appearing with ⁢Tiafoe in Puerto rico. He and Tiafoe are scheduled for another exhibition in New Jersey this December alongside Emma Raducanu and Amanda Anisimova. Despite a busy schedule, Alcaraz has been vocal about the strain on players, stating in 2024 that the current calendar⁣ is “going ⁤to kill us in some way.”

When​ questioned about his exhibition commitments last year, Alcaraz emphasized a distinction between his official tour schedule ⁢and exhibition matches: “I have seen that many people talk about my calendar as⁤ I have⁢ put many exhibitions ​ [in]. But⁢ you have to separate⁣ the calendar and the exhibitions – they are different things.” His coach, Juan Carlos Ferrero, echoed this sentiment, believing the less competitive nature‌ of exhibitions helps Alcaraz relax.

The Six Kings Slam’s unprecedented⁢ prize money underscores the growing commercial value ‌of exhibition events‍ and the demand to see the sport’s top players compete, even outside of the customary tour​ season. The event is expected to generate important revenue through ticket sales, sponsorships, and broadcasting rights, further solidifying the financial power of tennis’s biggest names.

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