New Contenders Emerge as bet365 Maintains Horse Racing Betting Dominance – October 2025 Rankings
London, UK – October 26, 2025 – bet365 continues to lead the pack in horse racing betting, according to a comprehensive analysis of the UK market, but rising platforms and established rivals are intensifying competition. The latest rankings, compiled this month, reveal a shifting landscape with new players challenging for market share.
bet365 has consistently set high standards, earning recognition at the Bookmaker Awards for Best Horse Racing Odds, superior User Experiance, and being named the Best Sports Betting Site in the UK. While frequently topping the Horse Racing Odds category, competition remains strong.Though bet365 offered unmatched odds for the 2025 Grand National, Ladbrokes demonstrated a slight advantage during the Cheltenham Festival.
Data analysis across 85 racecourses – including Punchestown, Chepstow, and Epsom – shows bet365 held the best odds at over 70 locations throughout the year. Betfair emerged as the closest competitor, matching or exceeding bet365’s odds on nine occasions. specifically, Betfair and Sky Bet offered better odds at Ballinrobe, while Betfair and Paddy Power outperformed bet365 at Ffos Las, placing them third.
Beyond odds, bet365’s new customer offer also received top honors at the Bookmaker Awards, surpassing unibet, SBK, and 888sport. The promotion features a modest qualifying stake and less restrictive odds requirements, coupled with a generous amount of free bets. bet365 further enhances value by extending each-way payout terms for major races, such as offering up to seven places for each-way wagers on the Grand National.
Top 10 Horse Racing Betting Sites – October 2025
- bet365
- Sky Bet
- Tote
- Ladbrokes
- Unibet
- William Hill
- Paddy Power
- Betfair
- Coral
- betano
Key Factors in bet365’s Continued Success:
* Recipient of the Best horse Racing Odds Award
* Offers a leading welcome promotion in the betting sector
* Provides an outstanding User Experience across its website and mobile request
* Features ongoing promotions for existing clients,including the 6 horses Challenge,boosted odds,and price enhancements.
