A purported Samsung Galaxy S26 Ultra surfaced for sale online earlier this month, weeks before the official unveiling scheduled for February 25th. The device was listed on Craigslist, with the seller reportedly claiming it was the upcoming flagship model, though verification of the listing’s authenticity remains elusive.
Although images circulating on X (formerly Twitter) appeared legitimate, sources have not been able to confirm the reported $1,650 price tag. Initial assessments suggest the device offered for sale was more likely a Galaxy S26 Plus test unit, finished in a new “Black” color. This color is expected to be available in retail units and presents a grayer tone compared to the “Blueback” version of the Galaxy S25 Plus, more closely resembling the Galaxy S25 Edge.
Samsung confirmed the February 25th Unpacked event, to be held in San Francisco, in a press release on February 10th. The company’s invitation highlighted a focus on artificial intelligence, stating the new Galaxy S series is “built to simplify everyday interactions, inspire confidence and make Galaxy AI feel seamlessly integrated.” The event will be live-streamed on Samsung.com, the Samsung Newsroom, and Samsung’s YouTube channel, beginning at 10 a.m. PT/1 p.m. ET.
Alongside the anticipated Galaxy S26, S26+, and S26 Ultra, reports suggest Samsung is also preparing to launch new Galaxy Buds 4 series earbuds. Samsung is offering pre-order incentives, including a $30 Samsung Credit for those who reserve the device on Samsung.com or through the Shop Samsung App, and a chance to win a $5,000 gift card. Trade-in offers of up to $900, or a $150 credit without a trade-in, are also available for pre-orders on Samsung.com. Reservations are also being accepted at AT&T and Best Buy.
The Unpacked event follows a year of significant product releases for Samsung, including new foldable devices and the launch of Google’s XR platform. The company previewed some announcements at CES 2026, setting the stage for the Galaxy S26 lineup and a renewed emphasis on AI integration.
