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Zara’s Strategic Shift: Store Closures and Digital Transformation

by Priya Shah – Business Editor

Inditex Streamlines Global Footprint with Over 130 Store Closures, Focuses on Tech-Driven flagships

Madrid, Spain – Inditex, the parent ‍company of ⁢Zara, Massimo Dutti, adn Bershka, is reshaping its⁣ global retail strategy, having closed‍ more than 130 stores⁤ worldwide, the group announced. The move⁢ accompanies a broader redesign of commercial ⁣structures across‌ its brands, mirroring ​similar ⁤efforts by competitors like ⁤H&M and Uniqlo.

Store closures included 34 oysho‍ locations, 21⁢ Zara Home stores, 20 Massimo Dutti‍ shops, ⁢10 Stradivarius outlets, and one Bershka. Pull&Bear bucked the ‍trend, opening⁣ two ‍new‌ stores. ​

Despite the closures,⁤ Inditex ‌asserts the strategy reinforces its global leadership position. The company is concurrently investing⁤ in ⁢larger,⁤ technologically advanced⁤ stores, exemplified by changes within the Zara ‍brand. Fifty-two Zara stores were closed‌ in‌ Spain, including a flagship location in ⁣Zaragoza, with renovated locations incorporating features like cafes, slides, and home ‍sections.

“We want each store to be an inspiring ⁤space where fashion, technology ‌and​ sustainability coexist naturally,” stated Marta Ortega, President of Inditex. ‌

Inditex also ⁤reaffirmed its commitment to shareholder returns, announcing the payment of a⁤ complementary dividend in 2025. Shareholders‌ should verify their‌ share position with their broker or bank,note the cut-off​ date ⁢for ‍dividend eligibility,and review the two-tranche payment schedule. The dividend will‌ be automatically deposited into the account associated with their broker​ or custodian.

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