AMF Launches ”Mysteries of Investipolis 2″ Campaign Targeting Young Investors
PARIS – France’s Financial Markets Authority (AMF) is rolling out the second season of it’s financial education campaign, “The Mysteries of Investipolis,” aimed at safeguarding young investors navigating an increasingly complex financial landscape rife with scams. The five-week campaign will be distributed via Instagram and TikTok, platforms favored by this demographic.
the AMF’s initiative comes as a response to the growing number of young people entering the investment world, coupled with a surge in deceptive practices. The authority prioritizes investor protection and is adapting its educational efforts to meet investors where they are - online and on social media. This campaign aligns with the AMF’s broader financial education strategy, seeking to empower individuals with the knowlege to make informed investment decisions.
Season 2 of “Mysteries of Investipolis” builds on the success of the initial campaign, offering targeted data to help young investors identify and avoid financial pitfalls.The AMF notes a high risk of scams in the current environment, emphasizing the importance of vigilance and education.
The AMF, an independent public authority, is responsible for protecting savings invested in financial products, informing investors, and ensuring the proper functioning of financial markets.More information can be found at https://www.amf-france.org/fr.