Taylor Swift’s Eras Tour to be Chronicled in New Disney+ Documentary and Concert Film
Taylor Swift announced Monday morning that a new documentary and concert film capturing her record-breaking Eras Tour will premiere on Disney+ and Hulu. The projects will bypass theatrical release, a departure from her previous concert film, “Taylor Swift: The Eras Tour,” which debuted in cinemas in late 2023.
Speculation about additional film projects arose in December 2023 when fans noticed camera crews documenting the final show of the Eras Tour in Vancouver, B.C., beyond what was needed for arena screens.
“Taylor Swift: The Eras Tour” became the highest-grossing concert movie ever, and upon its arrival on Disney+ in April 2024, it set a record for initial streaming of a concert film, garnering 4.6 million views in its first three days. This success followed Swift’s positive experience with Disney+’s handling of her 2020 documentary, “Folklore: The Long Pond Studio Sessions.” Swift has previously released concert films and documentaries through Netflix and Apple.
Prior to the Disney+ announcement, Swift generated notable revenue for theaters with “Taylor Swift: the Release Party of a Showgirl,” a promotional event for her latest album, which grossed $33 million in a three-day run.
The announcement came on ABC, a network owned by Disney, and followed appearances on NBC’s “The Tonight Show Starring Jimmy Fallon” and “Late night with Seth Meyers,” which boosted ratings for both programs. “The Tonight Show” achieved its best ratings in the 18-to-49 demographic in eight months, while “Late Night” saw its largest audience in that demo since January.
Swift’s latest album, “The Life of a Showgirl,” broke the record for first-week album sales, previously held by Adele‘s “25” for ten years, in just five days.