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Apple’s WWDC Announcements Leave Analysts Focused on 2026, Despite Optimism
CUPERTINO, Calif. – Apple’s annual Worldwide Developers Conference (WWDC) delivered a mix of incremental updates and future promises, leaving Wall Street analysts largely focused on developments expected in 2026 rather than immediate impacts from this week’s announcements. While Apple shares saw a late-week rally, bringing the stock closer to break-even for the year after previously lagging behind companies like Tesla (TSLA), sentiment remains cautiously optimistic, with analysts divided on further upside.
The unveiling of Apple Intelligence, the company’s forthcoming AI suite, was met with tempered enthusiasm. Despite excitement around features like live translation in the new AirPods Pro 3, many analysts believe the full potential of Apple’s AI strategy won’t be realized until a meaningful update slated for March-June 2026. This update is anticipated to leverage a combination of Apple’s own technology and partnerships with companies like google Gemini, OpenAI, or Anthropic.
Visible Alpha’s survey of analysts reveals a split opinion, with an equal number of “buy” and “neutral” ratings - four each – for Apple stock. Only one analyst recommends selling.The consensus price target of around $240 suggests less than a 3% gain from Friday’s closing price. HSBC analysts reiterated a neutral rating, stating Apple Intelligence “is still not delivering on all promises made in 2024.”
However, some firms remain bullish. Citi analysts suggest the recent Air updates may be “laying the groundwork for a foldable phone next year, which we expect could drive a stronger replacement cycle.” Morgan Stanley analysts, while acknowledging the significant Apple Intelligence update is likely over a year away, expressed optimism and indicated they would be buyers on any potential dips in the stock price following the event.
UBS also maintained a neutral rating, noting that even the lauded translation features are not expected to be a “meaningful driver” of sales in the immediate future. Despite the focus on future developments, the overall outlook for Apple remains positive, with analysts anticipating continued innovation and potential growth in the coming years.
