samsung SDS Unveils Full-Stack AI Strategy, Poised to Led Market Transformation
Seoul, South Korea – Samsung SDS today announced a comprehensive “Full-Stack AI” strategy designed to accelerate AI adoption across industries. At the “Real Summit 2025” event held at COEX, Seoul, CEO Lee jun-hee outlined the company’s vision and showcased its capabilities, emphasizing its unique position to deliver end-to-end AI solutions. The event drew participation from key global partners like SAP and domestic leaders including KB Financial Group and Wonik Group.
Samsung SDS’s Full-Stack AI encompasses cloud infrastructure, data processing, security, platform development, and crucially, extensive consulting services. This holistic approach, according to Lee Jun-hee, differentiates Samsung SDS from competitors. The company has already launched several key AI products, including the generative AI platform ‘fabrix‘, the collaborative solution ‘Briti Copilot‘, and ‘Briti Automation‘.
“Samsung SDS is the best partner to provide AI full stack, and we will lead the AI conversion market,” stated Lee Jun-hee, highlighting the rapid growth of the AI market – projected to reach $516 billion (approximately 700 trillion won) globally. He noted the significant investment surge in AI technologies since the emergence of ChatGPT in late 2022.
Partnerships & Early Adoption:
The company highlighted successful collaborations already underway. SAP’s Peter Fluim confirmed they are leveraging Samsung SDS Data Centers for private cloud solutions. Domestically, KB Financial Group is actively developing “hundreds of AI agents” based on its banking infrastructure, with Lee Kyung-jong, head of the Financial AI2 Center, noting their focus on AI agents since last year.
National AI computing Center Consideration:
Samsung SDS is also considering participation in the government’s second AI computing center construction project, currently under review.Lee Jun-hee expressed a positive outlook, stating a willingness to contribute to the government’s “AI G3″ initiative.
Lee Jung-heon, head of Samsung SDS strategic Marketing Division, reiterated the company’s commitment to supporting customers’ successful AI transformations through its combined AI and cloud expertise.