YouTube reaches over 2 billion people worldwide
The last meager quarterly balance sheets of the TV companies Per Sieben Sat 1 and RTL Group as well as the unedifying figures of the market researcher Nielsen on the local advertising economy prove: The mood in the advertising-financed media is currently in the basement. Apparently, YouTube is currently not (any longer) affected by the advertising dent, as an analysis by WARC suggests.
Last year, YouTube was still one of the losers in the digital advertising business. Since many advertisers are tipping their budgets in favor of
Continue reading this H+ article for free!
Register now for free.
Registration includes
the HORIZONT newsletter package.
You are already registered?
Login here
You can object to the use of your data at any time. Further information can be found under data protection.
2023-05-29 13:43:52
#advertising #crisis #Youtube #breaks #billion #dollar #mark #advertising #sales #HORIZONT
