Home » Business » Xavier Niel announces 50,000 subscriptions to the new Freebox Pop

Xavier Niel announces 50,000 subscriptions to the new Freebox Pop

Xavier Niel announces 50,000 subscriptions to the new Freebox Pop

The Freebox Pop has already attracted at least 50,000 subscribers, announces the dad of Free.

The Free Keynote took place two weeks ago, and already 50,000 households have opted for the new Freebox Pop, Xavier Niel has just indicated in an interview on the channel’s set. BSmart. A great success which responds to a “real request“, In particular thanks to its unlimited mobile plan at 9.99 € offered with the offer.

Initially scheduled for March 20, Free launched its new box on July 7, blame it on the pandemic. By way of comparison, its upscale big sister, the Freebox Delta, took a little less than two months to cross the 100,000 subscriber mark. A difference that can be explained by the positioning of Pop, less upscale and aimed at a mass audience.

It was important for Free to launch this box before the summer holidays and the start of the school year when the operator “wouldn’t have existed“. Did supply meet demand then? Xavier Niel, true to himself, responds with a “yeah”Modest.

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