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Why cross so many orange on social media with ‘Sound of …

Monday was almost impossible to miss. The events sector launched the social media campaign #soundofsilence (or #sos) at five past twelve, just to sound the alarm once again. Thousands of profile and cover photos – including famous artists – were adapted, Instagram posts were shared and tweets were liked. All marked by an orange cross.

With the campaign, the sector wants to draw attention to their cry for help. “More than 80,000 people are active in the events sector. Pre-corona, more than 70,000 events were organized annually …

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