Twitter appears in the streets of Toronto, Chicago, San Francisco, New York, Hollywood, Inglewood and Houston! This major outdoor campaign features the tweets of celebrities at the start of their respective careers. Singers, musicians, actors, athetes… What do they have in common? They all expressed their dream come true on said social network.
The stars have “tweeted” their dreams into reality. Why not you ?
In May 2014, Megan Thee Stallion posted on Twitter “I need a team cause I promise this rap is gonna take off for me.” She received her first Grammy Awards last year. Another example is actor and stuntman Simu Liu. The latter tweeted in December 2018 “OK @Marvel, are we going to talk or what #ShangChi” before being chosen by Marvel, seven months later, to play the main role of the film Shang-Chi and the Legend of the Ten Rings.
With various celebrities, Twitter therefore unveils a grandiose campaign. Some exhibition cities have also been chosen for their links with stakeholders. Thus, through these events, Twitter promotes new resolutions and ambitions, encourages people to dream but also to share their aspirations on their feed.
In addition to the giant billboards, this campaign is also an opportunity for the media to donate to several charities chosen by said celebrities, such as theUNICEF Canada.
📍 Los Angeles, CA pic.twitter.com/oquJcqUzkR
— Twitter (@Twitter) January 18, 2022
New York, NY pic.twitter.com/JfpDxk3Bwa
— Twitter (@Twitter) January 18, 2022
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