Home » today » Business » This is the power of social media. The giant withdraws from cooperation with TVP – o2

This is the power of social media. The giant withdraws from cooperation with TVP – o2

A storm broke out on Twitter. One of the internet users she returned to Carrefour attention to the fact that the advertisement of his Polish branch appeared in the TVP Stream section on the TVP VOD portal.

By the way, she put together two screenshots. It showed the advertisement mentioned above, as well as the texts that appear on TVP.info after entering the slogan “rainbow plague”.

Did you know that you are buying advertisements in the Polish group of public broadcasters #TVP, financing your disgusting LGBT hatred? – she asked, quoted by wiurtualnemedia.pl.

This thread was also publicized by the Stop Funding Hate organization. A lot has been written about it on Twitter.

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Carrefour reacts after the Internet user has entered

Carrefour’s headquarters reacted to the entry of the above-mentioned Internet user. The indicated content was found to “do not reflect the company’s value”.

After your submission, we paused the current campaign. We will double our vigilance on these topics – said the food giant.

Samuel Pereira, TAI’s deputy editor of interactive media, also published a commentary on this matter. –We are an information portal, we inform. I don’t know where the idea came from to consult a French grocery store. Who from Carrefour Polska would decide which information to provide and which to censor, and on what legal basis would they make such a decision? – He asked.

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