Almost everyone watches YouTube: two thirds of the population use the video channel.
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AFP
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Netflix is the Swiss favorite among payment services.
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PD
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Ralf Beyeler: «The network load is high at the moment. This causes many people to purchase new Internet subscriptions at a faster rate. »
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Getty Images
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There is also a clear favorite when it comes to enjoying music: Spotify.
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Switzerland is a country of streamers – and they like to feed on the Hag. This is shown by a survey by the online comparison service moneyland.ch. 85 percent of Switzerland uses a streaming service to watch videos or listen to music. And foreign providers swing out at the top. The Swiss prefer to be sprinkled by Netflix, Youtube, Spotify and Co., Swiss providers have no chance.
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Even if the study reflects usage behavior from before the Corona crisis, it is clear that lockdown and home office have further strengthened the streaming trend: “The majority of data traffic on the Internet is caused by video streaming,” says Ralf Beyeler (41 ), Telecom expert at moneyland.ch convinced.
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The network is heavily used
However, it cannot be differentiated whether the data traffic is video conferencing or feature films and series. But one thing is clear for Beyeler: «The network load is high at the moment. This causes many people to purchase new Internet subscriptions at a faster rate. »
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Internet providers such as Swisscom, UPC and Co. are delighted. However, when it comes to streaming, Swiss providers are at best in the middle of the field.
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The clear favorite of the streaming nation Switzerland is Youtube. Almost two thirds of the population use the video channel, the majority in the free version. The boys between the ages of 19 and 25 in particular are often on YouTube, but half of the people over 50 also use the channel regularly.
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Netflix can also be used free of charge
Netflix is ahead of the game when it comes to video payment services: 45 percent of all respondents use Netflix, 30 percent also pay a monthly subscription fee. 15 percent use Netflix for free, either through a friend or acquaintance’s account, or by only using the free offers.
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The Swiss also have a clear favorite when it comes to music services: Spotify is by far the most popular provider of music in Switzerland. Over a third of the respondents have Spotify in their ears, almost half of it costs something.
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Interesting: Services such as Skysports or Dazn bring top-class sporting events in Swiss parlors for a fee, but are only used very little. This is unlikely to change during the Corona crisis, because the providers are simply missing the content.