Home » today » Business » The publicist Fabián Blanco will receive the Alce de Honor Award

The publicist Fabián Blanco will receive the Alce de Honor Award

  • Elche City Council will also be recognized as “Advertiser of the Year”
  • The awards will be distributed on July 15 at an event to be held at the Hotel Huerto del Cura

The XX edition of the Alce Awards will carry out this year a special recognition to Fabian White. He is a prestigious figure in the field of advertising and marketing, with a successful professional career of more than three decades behind him.

In this way, the Association 361, organizer of the event, has wanted to recognize one of the advertising references of the province. He currently works as creative director at Cometaverso, company of which he is co-founder; and creative director at Milk Agency. His footprint expands beyond the ‘terreta’, since this second second agency is also present in Argentina since 2008.

Blanco took his first steps at the Avant Publicidad agency, where he worked between 1990 and 2002, to later join as creative general director and partner at Mr X Advertising. Among the numerous projects in which he has participated, his work for Disney, Ociopía, Hotel Bonalba, Centro Comercial Habaneras or his close connection to Argentine cinema and music stand out, participating in projects alongside renowned figures such as Ricardo Darín or Jorge Drexler.

advertiser of the year

On the other hand, at the Alce Awards gala, recognition will be given to the City Hall of Elche as “Advertiser of the Year” In evaluating this award, which delivered for the first time The number of awarded campaigns throughout the two decades of history of the Alicante advertising awards have been taken into account.

The winners will collect their distinctions during the course of a gala to be held on Friday, July 15 at the Hotel Huerto del Cura (Elche), in which the work carried out by the agencies during the last 12 months will be valued and rewarded. More than 140 projects compete in 27 categories, aspiring to the Gold, Silver and Bronze Moose; with the aim of reflecting as faithfully as possible the current state of communication and advertising creativity in the province of Alicante.

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