FDA swords down an advertisementThe productCordycepsExaggerate properties Prosecuting the producers, advertisers, both celebrities – presenter. Content maker And all involved There are penalties for both memory and fines. Warn the people not to be believed. May lose the opportunity to cure the disease Repeatedly, Cordyceps products that are permitted by the FDA have properties only to nourish the body. Can not cure any disease at all
Today (29 Jan) Female pharmacist Supatra Bunserm, Deputy Secretary-General of the BoardfoodAnd drugs revealed that according to the Food and Drug Administration (FDA) integrated with the Office of the Broadcasting Commission. Television business And the National Telecommunications Business (NBTC) to manage advertising and sales of Cordyceps products with a star singer as a presenter Bragging about healing properties through various media Causing the public to lose the opportunity to properly treat the disease that the FDA has examined the media Found advertisements that violate the Food Act 2522 as follows:
1. Advertising of Cordyceps Mixed with Multi-Vitamin B (Food Supplement) and Extract Dietary SupplementCordyceps Mix UC-II (Leafness trademark) on the manufacturer’s website with messages such as “… Properties of Cordyceps for Body Lowering blood sugar levels Improve sexual performance … restore the renal system … chronic kidney failure … treatment.cancerLungs … Allergies … help stop cancer cells from spreading. Eliminate bacteria Viruses … “
2. Advertising of dietary supplements Cordyceps extract mixed with UC-II (Leafness trademark) on a television channel detected by the NBTC, broadcast in an interview program. There was a guest who was a presenter to share the experience of using the product that makes it refreshing, good sleep, and recover from knee pain. Can come back to squat Recommend that the elderly with knee arthritis eat And interviewing users of products with underlying diseases such as insomnia, joint pain, and improvement of the symptoms after eating the product
The ads on both channels are advertisements without permission. And advertise false benefits, quality or properties Misleading There is a maximum penalty, imprisonment not exceeding 3 years or a fine of not more than 30,000 baht or both, which the FDA has ordered to suspend advertising. Ready to take administrative measures against food companies Advertisers, including presenter And all stakeholders And there is a letter to the police, the Suppression Division of Consumer Protection (BMB) for legal proceedings.
As for the NBTC, the FDA was coordinated by Lieutenant-General Dr. Peerapong Manakit, Commissioner of NBTC, on the meeting of the Consumer Protection Subcommittee on Broadcasting and Television Affairs. Resolved to punish an administrative fine against 2 satellite TV channels in the case of advertising products of Cordyceps, boasting, deceitful, exaggerating, five hundred thousand baht each. And an investigation found another satellite TV station that will be subject to a fine of 500,000 baht as well.
More than 10 satellite TV stations and more than 150 radio stations have been warned to stop advertising, the NBTC has been vigilant. If it is found that the order does not comply, it will be fined again. Despite switching to other health products advertising If he is overly boastful and deceitful, it can be considered that he did not follow the instructions. Have the right to be considered a fine And warned to the service providers of various satellite boxes that if the channels in that network are at fault The network must also be punished. Which range from the same warning and fine as the channel In order not to continue to be a bad example for society
The Deputy Secretary-General of the FDA said at the end that Cordyceps ProductsThere are 2 groups of FDA approved products: traditional medicine and food products containing Cordyceps as an ingredient. Properties to nourish the body only, so the advertising in the above manner confirms that it is not true. People who consume Cordyceps don’t expect it to help heal ailments. In addition to waste money unnecessarily May also lose the opportunity to treat the disease properly as well If product advertising is found exaggerating Or not safe from consumption Complaints can be submitted to the hotline at least 1556.
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