The digital image was auctioned for $ 70 million, with which the buyer will obtain a unique electronic identifier

“Artists have been using hardware and software to create and distribute artwork on the Internet for the past twenty or more years, but there has never been a real way to actually own and collect it,” said Beeple, real name Mike Winkelmann, in a statement issued by Christie’s. “With unmistakable tokens, that has now changed. I believe we are witnessing the beginning of another chapter in the history of art, digital art. “

Non-interchangeable tokens are electronic identifiers that, with the help of blockchain technology, confirm that a digital collector’s item is authentic. Thus, the tokens that have flooded the collecting world in recent years have apparently solved the central problem of digital collections: how to exercise the right to something that can be easily and countless times copied.



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