Home » today » Business » the design of the Cybertruck was a gamble

the design of the Cybertruck was a gamble

Elon Musk returned to the bold design of the Cybertruck, a pickup that is unlike any other. He concedes that it was a bet to take to “kick a maximum of buttocks”.

There is one thing that can be said about the Tesla Cybertruck: the 100% electric pickup does not go unnoticed. It seems straight out of a sci-fi movie and denotes what we are used to seeing in this very popular segment in the United States. Elon Musk was kind enough to return to the design of the vehicle during a podcast broadcast by Automotive News August 3. Where we understand that the Cybertruck was first a bet.

For now, it is paying off: Tesla would have received more than 650,000 reservations for his imposing car, betting on exceptional resistance. « It may be a better sports car than a Porsche 911, a better pickup than the F-150, it’s armored and looks like a ‘kick’ from the future. That was the goal, and it could have been a complete failure. But I wasn’t super worried, because if people didn’t want a weird pickup then we would have made a normal one. “Says Elon Musk, aware of the risk.

YouTube/Tesla/TheVerge

The Cybertruck was a bet

When he teased the Cybertruck, Elon Musk never forgot to cite Blade Runner as inspiration. The whole graphic charter surrounding the electric pickup also recalls a science-fiction universe. To give birth to the Cybertruck, Tesla obviously did not do any marketing research. ” We just wanted to make a car that looks amazing and very strange », Explains Elon Musk. It evokes the idea of ​​a ” futuristic tank Which would be credible in Blade Runner or the Alien films – while remaining functional. ” Let me say the Cybertruck is the vehicle you want in the event of an apocalypse “, He is not afraid to affirm.

« The goal is to kick a maximum of buttocks with this pickup. We want it to be able to tow a boat or horse trailer, pull a trunk off the ground or go off-road without worrying about damaging the paint, because there is no paint. You can force in rocks without problem Boasts Elon Musk. We have already seen the Cybertruck knock over a road sign without batting an eyelid, with the billionaire at the wheel.

It will be recalled that the Cybertruck’s competitors display a more classic design: the Rivian R1T is not aesthetically revolutionary while the future Hummer looks … like a Hummer. As for Ford’s future F-150, we can’t imagine the manufacturer opting for an avant-garde silhouette.

Who’s who

Photo credit of the one: Tesla

Share on social media

The continuation in video

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.