The Vivo X50 flagship smartphone not only relies on the latest photography technology, but also carries the ‘X-Class’ design to support it fashion statement its users.
Senior Brand Director of Vivo Indonesia, Edy Kusuma said the philosophy behind the X50 design is that Vivo pays attention and priority to the intensity relationship between smartphone technology and user behavior.
“The story behind the design of the Vivo X50 is a series of ongoing research and development that we do. Not only from the technological aspect, design plays an important role for our consumer-centric products. From here we can bridge users with technology through a beautiful design. Including through this X50, which reflects a deep understanding of consumer behavior today, “said Edy Kusuma.
Design Innovation: X Class Design
The sleek and slim X Class Design on the Vivo X50 is a series of endless research and development. Like design development in the realm of fashion, Vivo also has a design ‘archive’ which contains a collection of design history from previous Vivo products.
During its development, the X50 also took inspiration from this simple but still sleek and elegant design evolution.
Finally, the X Class Design Vivo X50 was created, weighing only 173 grams and a slim body with a thickness of only 7.55 mm, wrapped in a premium glass body material that comes in two color choices, Frost Blue and Glaze Black.
The Frost Blue and Glaze Black colors on the X50 are equipped with AG Frosting technology, a processing technology that creates an opaque coating on the glass surface on the back of the phone, so that reflections are spread evenly across the surface gently and provide a comfortable feeling of vision.
The two color choices of the Vivo X50 also reflect futuristic colors, representing the future positively.
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In addition, by being oriented to Vivo original design philosophy which emphasizes more on simplicity and an elegant feel, Vivo X50 presents a unique smartphone top pattern.
This pattern is the signature design of the X50 which makes the smartphone device look sleeker and more elegant.
This pattern also has a color scheme, lines, and reflection effect that matches the vivo X50’s overall CMF (color, materials, finish) design. Even more unique, there is the phrase “PROFESSIONAL PHOTOGRAPHY” which is etched smoothly using a laser and gives a futuristic touch to the X50’s design.
High performance with NFC Multifunctions
Not forgetting Vivo’s roots as a technology company, a charming design display supported by high-quality performance that can bring advantages to the photography, videography, and all other premium features in the X50.
The X50 has a refresh rate of 90Hz to 180Hz (sample rate) which allows the screen to refresh and respond more quickly.
For a smoother and better gaming experience, Vivo added VEG (Vivo Energy Guardian) technology to reduce the level of heat in the user’s hands.
Vivo X50 is fully supported by the power of the Snapdragon 730 processor. This processor offers high-class superior performance and is more efficient in its use.
Channeling your interest in mobile photography and videography with the Vivo X50 will also feel smoother in use. Equipped with a large battery of 4200 mAh, the Vivo X50 can be accommodated super fast via the 33W vivo FlashCharge 2.0 device.
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Vivo X50 is also equipped with the flagship feature of NFC Multifunctions. The NFC feature, which is more sophisticated than previous NFC variations, has a multifunctional integrated chip.
Not only used for reading electronic money cards, NFC Multifunctions can also move the function of an access card to a smartphone, as long as card encryption allows.
The flexible screen adopts COP technology
To enhance its comfort and visual appeal, the X50 features a curved, flexible 2.5D display with a super-small 3.96mm punchole, providing a thin and light appearance and a comfortable grip.
The X50 has an E3 AMOLED FHD + screen with a screen size of 6.56 inches (1080 x 2376 pixels).
This screen adopts COP (Chip on Pi) technology to create a very thin bottom bezel (only about 2.88mm). The thickness of the body is about 7.55mm and weighs only 174.5g, making the Vivo X50 the thinnest and lightest smartphone in its class today.
The innovative screen design also features a material that reduces exposure to harmful blue light and is SGS Eye Care Display certified.
The existence of HDR 10+ technology functions to maintain brightness and color levels. The overall material in this screen display also reflects the focus of the Vivo smartphone design paying attention to user comfort (human-centric design).
“Reflections on contemporary designs that are the foundation of the design philosophy on the Vivo X50 complement its position as a professional photography flagship smartphone. Not only presenting innovative technology, but also overall aesthetically better user experience, and also reliable performance, “concluded Edy Kusuma.
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